A Specialized Personal Injury & Mass Tort Trial Firm. Getting Extraordinary Results for Ordinary People: Creating the Right Team to Take on Select Cases that Excite Attorneys, Right Wrongs and... Avoiding Trade Secrets Litigation: Hiring New Employees: Many companies hire employees that have gained experience at competitors. In fact, it is... Making a Move with a Purpose: Three to five years into an associate’s legal career is the prime time for associates... How to Find and Keep Talent in a Highly Competitive Market: One of the biggest problems companies face, in particular middle market companies, is a... Snap! And You Miss It: Snapchat and other photo-sharing apps have redefined how users and employees share... Lessons Learned from Navy SEALs: I will admit it up front—I am in awe of Navy SEALs. My brother-in-law was a career... Optimizing Your Law Firm’s Financial Health in 2019: Four Areas to Focus Your Spring Cleaning: Fingerprints are unique. No two snowflakes are alike. And each law firm has its own... Why Some Professionals are Pulling the Plug on Social Media: “ This is my last and final post” is one angst-filled way to quit social media in a... To Speak Like the Best, You Need to Prep Like the Best: I recently went to the Legal Marketing Association’s (LMA) educational program,... Nobody Wants a Debbie Downer During Initial Consultations: Initial consultations are an important part of most law firms. Potential clients meet...
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Protecting Your Firm from Ransomware

Protecting Your Firm from Ransomware

Ransomware attacks are affecting every type of business in America, and law firms are no exception. For those new to the term, ransomware is a type of malware that operates by encrypting files on a system and demanding that a ransom be paid to have them decrypted. While encrypted, these files are unable to be […]

Is Your Law Firm’s Homepage Design Lacking Important Elements?

Is Your Law Firm’s Homepage Design Lacking Important Elements?

The homepage of your firm’s website is one of the most important pages on your site, because it is where the majority of your visitors convert into potential clients. Deciding what elements to include, and how to design the page is crucial to maximizing conversions, and ultimately, new clients for your firm. Determining what converts […]

Web Security for Law Firms

Web Security for Law Firms

Due to their regular dealings with personally identifiable information (PII), law firms should take measures to reduce the chances of a data breach. PII can be used to identify, contact, or locate a single person or identify an individual in context. In the hands of wrongdoers, PII can be used for identity theft, fraud, or […]

How to Create a Great Landing Page for a Law Firm Website

How to Create a Great Landing Page for a Law Firm Website

IN THIS DAY AND AGE, businesses must treat their websites with the same care and attention as their storefront. For a law firm, a visit to your website is much like a visit to your lobby. After a potential client does a little bit of research through online reviews, your website is often their first […]

Where Do Attorneys Waste the Most Money in Their Marketing Efforts?

Where Do Attorneys Waste the Most Money in Their Marketing Efforts?

AS WE SETTLE INTO 2016, we wanted to ask a few legal marketing experts where they saw attorneys wasting the most money in their marketing efforts. All of the experts have direct—and deep—experience with legal marketing, so this should help to refine your efforts for 2016. We asked each of the experts below, “Where do […]

-Quick Tips- For Finding the Right Blog Topics for Your Law Firm

-Quick Tips- For Finding the Right Blog Topics for Your Law Firm

The blog on your law firm’s website can serve many purposes. It can be used to educate potential clients who visit your site about their legal rights and options. It can showcase your legal knowledge and establish you as an authority on topics related to your practice areas. It can also highlight your unique personality. […]

Stop Treating Your Website Leads Like They’re Referrals

Stop Treating Your Website Leads Like They’re Referrals

Ring … ring … ring … ring … ring …Goodbye. Chalk up another lost client to your front desk. How seriously have you invested time and money into your intake department? Before you answer that, let’s step back a minute and consider the story of the young fisherboy. This angler grew up on the river […]

Google Search Queries on Mobile Devices Exceed Desktop Searches — How Savvy Law Firms Should Respond

Google Search Queries on Mobile Devices Exceed Desktop Searches — How Savvy Law Firms Should Respond

The way consumers seek information passed a noteworthy milestone a couple months ago. You might know the answer already if you have noticed how many people are focused on their phones in restaurants, airports and other public places. Google announced on May 5 that for the first time, the volume of Google search queries on […]

Five Guaranteed Ways to Lose Potential Clients on the Web in 2015

Five Guaranteed Ways to Lose Potential Clients on the Web in 2015

Nobody likes to know they are losing new business to competitors. The fact is, we all do at times. When client-loss occurs, it is critical to the well-being and growth of our businesses to learn why—and implement steps to win over prospective clients the next time around. It is impossible to know how much actual […]

10 TIPS TO MAKE YOUR LAW FIRM’S WEBSITE BETTER. From an Expert in Law Firm Website Development.

10 TIPS TO MAKE YOUR LAW FIRM’S WEBSITE BETTER. From an Expert in Law Firm Website Development.

PRESENT THE IMPRESSION THAT YOU WANT TO HEAR FROM YOUR VISITORS. Most websites do a decent job of expressing who they are and what they do, but the most important aspect of business is to get the lead, so providing an easy way to contact you on every single page of your website should be a website’s essential goal and […]

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