Extending the Meaning of Family Business: Married Attorneys Build Extended Family in Real Estate, Trust and Estate Planning, and... Are Your Practice Groups Working? 5 Reasons Why Law Firm Practice Management Structures Don’t Work: I recently got a call from a firm that wanted to talk about changing theirpractice... Law Firm Hospitality: Picture this: A law school graduate walks into the law firm’s lobby. She’s a little... 9 GROWTH STRATEGIES AND TACTICS from Industry Insiders: Prior to 2008, the legal market was experiencing a 4-6% annual growth in demand. Today,... How to Create a Law Firm Content Marketing Strategy that Gets Results: A comprehensive strategy, which incorporates written content, guest-posting, visual... What Clients Love (and Hate) about Email Communication from Lawyers: Clients are increasingly asked to do more with less. Theyhave greater responsibilities,... Millennials in Big Law Resistance is Futile: Not since the Baby Boomers has a generation had such a profound impact on our culture,... Law Firm Profitability and Client Satisfaction: Using a Pricing Pro to Achieve Both: Law firm leaders understandably see lucrative client work as an important key to overall... Community News – February 2019: The OCBA Masters Division is pleased to announce Mark Minyard will serve as the 2019... Triple Threat. Rizio Liberty Lipinsky: Consumer, Victim and Employee Attorneys Unite to Create Modern, Statewide Consumer Law...
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Extending the Meaning of Family Business

Extending the Meaning of Family Business

Married Attorneys Build Extended Family in Real Estate, Trust and Estate Planning, and Business Practice While dating at Chapman University Fowler School of Law, Ariana and Jason Burris discussed forming a practice together. That 2007 dream became a reality four years ago with the formation of Burris Law. Beyond that, the couple wanted to create […]

Law Firm Hospitality

Law Firm Hospitality

Picture this: A law school graduate walks into the law firm’s lobby. She’s a little nervous. She walks up to the receptionist, who takes a moment to look up at her. “Can I help you?” she says. She’s not trying to be rude, but she’s busy and doesn’t recognize the visitor. The woman tells the receptionist she’s […]

Millennials in Big Law Resistance is Futile

Millennials in Big Law Resistance is Futile

Not since the Baby Boomers has a generation had such a profound impact on our culture, nor has our culture had such a profound impact on a generation. Born between the early 1980s and mid-1990s, millennials are the first digital generation, coming of age at a time when information— virtually all information—has become commoditized and […]

Choosing the Right Content for Your Law Firm Newsletter

Choosing the Right Content for Your Law Firm Newsletter

Many of the law firms we talk to do a great job of maintaining contact information for former clients, but they aren’t sure how to capitalize on those connections. An email newsletter can be a great way to maintain those relationships and keep your brand fresh in people’s minds. A good newsletter should remind former […]

How to Protect Your Private Practice From a California Payroll Tax Audit

How to Protect Your Private Practice From a California Payroll Tax Audit

Did you know you can be held personally liable for payroll taxes if the California Employment Development Department (EDD) reclassifies your independent contractors? Yes, you read that correctly. Most taxpayers and business owners—including those that own your own private law practice—are unaware of this fact. But because of a recent case ruling—Dynamex Operations West, Inc. […]

Amp up Your LinkedIn Profile With These 10 Tips for Lawyers

Amp up Your LinkedIn Profile With These 10 Tips for Lawyers

The new year is approaching fast and amidst the last-minute holiday shopping, you can be thinking of your professional goals for 2019. One of the best networking sources available is LinkedIn. Unlike other social media platforms such as Facebook and Twitter, LinkedIn is geared towards professionals, which makes it ideal for lawyers. It connects you […]

THE TOP 5 REASONS Your Law Firm Can’t Cross-Sell

THE TOP 5 REASONS Your Law Firm Can’t Cross-Sell

Many years ago, as a young marketer at a 500-lawyer firm, the managing partner tasked me with developing a firm-wide cross-selling project, with the goal of institutionalizing more of our big clients. I did exhaustive research. Of course, every marketer knew that “getting business from existing clients is five times easier than getting a new […]

Why Your Law Firm’s Blog Probably Sucks

Why Your Law Firm’s Blog Probably Sucks

Can we get real here for a minute? Most law firm blogs suck. They really, really suck. And yours is likely to suck too. I responded to a question on an online legal marketing group posed by someone whose firm was struggling to re-launch a blog “to promote business and visibility” and improve their Google […]

19 Secrets That Increase Response to Print Ads

19 Secrets That Increase Response to Print Ads

Have you ever purchased a display ad in the newspaper and then not received a single call? Or placed an ad in a magazine, only to conclude that no one ever saw it? What went wrong? Here are seven common reasons prospects don’t respond to ads. Prospects don’t see your ad because no graphic image […]

Growing Your Practice: Small Law Firm Quick Guide

Growing Your Practice: Small Law Firm Quick Guide

Turning Business Development Ideas into Reality Growing your firm is essential for small law practices. It is something that needs to happen but to which most attorneys fail to dedicate an adequate amount of time. One takeaway that you need to have when strategizing business development ideas is that they need to be actionable. Big […]

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