A Hands-On Approach to Attorney Referrals: A Successful Strategy for this Southern California Family Attorney - There’s no better... Speaking from Experience: When it comes to personal injury cases, Sean S. Vahdat speaks eloquently from education,... 19 Secrets That Increase Response to Print Ads: Have you ever purchased a display ad in the newspaper and then not received a single... The Introvert Lawyer’s Guide to Networking: A few years ago, a meme that I found hilarious circulated the internet. It read... Build It or Change? Making Culture Tangible: 30,000 feet. Long-haul travel. I am tired but intrigued about what I am observing. - Not... The Future of Law Firm Business Development Belongs to the Bold: Ultimately, the meek may, indeed, inherit the earth. But history suggests that, in the... The “If-the-Market-Knew-My-Story” Approach to Business Development: There is a basic principle in communication theory—shared experiences form the basis... Community News – September 2018: Carothers DiSante & Freudenberger LLP (CDF), an award-winning employment, labor and... MILITARY TRAINING Brings Peace of Mind to Legal Clients: Court proceedings and legal negotiations are often framed in military terms in which... Is There Gold in Your File Cabinet?: How to really help your clients and make money— where you're not trading your time for...
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RSSAuthor Archive for Steve Klinghoffer

Steve Klinghoffer, along with his wife Lori, founded WPI Communications, Inc., in 1984. After practicing law for almost ten years, Steve directed his entrepreneurial interests toward helping professionals market their practices through a wide range of editorial-based tools, such as client and patient newsletters, referral-generating newsletters and Web site content. Over the last 33-plus years, Steve has worked with thousands of physicians, dentists, physical therapists, accountants, attorneys, financial planners and other professionals to help them build their practices. For additional information, please visit: www.wpicommunications.com.

From Papyrus to E-mail: The History of Newsletter Marketing

From Papyrus to E-mail: The History of Newsletter Marketing

From e-mail marketing to social media marketing, it seems that every year or two there is a new trend for you to keep in touch with your clients. Today, using ever-evolving technology that was nonexistent a generation ago, you can reach thousands of people with a click of a button. As new as it may […]

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