People Skills, Digital Leadership, Empowered Clients: Jackson & Wilson Showcase the Human Side of Law and Business withCutting-Edge... White Glove Service for San Diego’s Hospitality Industry: Driven by Passionate People, Stokes Wagner Provides 5-Star Legal Services to Those in the... Selecting the Right Mediator For Your Dispute: What should you consider when selecting a mediator? This article addresses the salient... Write Your Way To New Business By Writing for Magazines: One of the best ways for attorneys to get their name out and to position themselves as... You’re in Sales, Get Over It: Every communication involves selling. Every utterance is a sales call. Every time you... Presentation Is Key: After all of the painstaking discovery work that goes into a case, what a win or loss... Community News – September 2017: Newmeyer & Dillion LLP is pleased to announce that four of the firm’s Business... A Resourceful Collaborator: “I think the most important thing about me is that I care about finding practical... Tried, Tested & Triumphant: Khashayar Law Group Secures Position as One of Southern California’s Top... Convert Unhappy Clients into Fans: Clients can become upset with us for many reasons, some of which are within our control,...
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RSSAuthor Archive for Sally Schmidt

Sally J. Schmidt is President of Schmidt Marketing, Inc. in Edina, Minnesota, offering marketing services to law firms. The company’s consulting clients have included over 400 law firms throughout the United States, Canada, Mexico, Europe, New Zealand and Australia, ranging in size from two to over three thousand attorneys. Reprinted from December issue of Law Practice with author’s permission. sallyschmidt@schmidt-marketing.com.

Making Clients’ Lives Easier

Making Clients’ Lives Easier

Lawyers have a lot of questions about how to develop new business. Once they start working with a client, however, the question often becomes, “How can I expand the business?” The simple fact is that clients want to work with lawyers who “get” them—lawyers who understand how, as a client, I like things done, who […]

Good Lawyers Talk Money with Their Clients & Billing Is Marketing

Good Lawyers Talk Money with Their Clients & Billing Is Marketing

If you were to believe everything being written about legal services today, you might think lawyer-client relationships have boiled down to one thing: pricing. Yet in my conversations with clients, fees rarely are the first thing mentioned or the most important factor used to evaluate relationships with outside counsel. Now don’t get me wrong. All […]

BUILDING RELATIONSHIPS WITH NON-CLIENTS

BUILDING RELATIONSHIPS WITH NON-CLIENTS

It’s a typical scenario. You meet someone new at an association meeting or networking reception. You have a nice conversation, get a business card and return to your office. Now what? For many lawyers, taking the next step with a prospective client is a formidable challenge. Of course, there are passive activities that can and […]

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