In Your Corner: When Gerald “Gerry” Maggio faced a life-altering decision over whether to continue a... Want to Get More Done? Think Big and Act Small.: Lawyers work hard. It’s what they do. The good news is that hard work can be deeply... 20 Traits of the 100%-Capable Rainmaker: What does it take to be a great rainmaker, able to generate millions of dollars in... 10 Ways to Habitually Market For New Business: Ask the most successful rainmakers what their secret is to their success and most will... How to Deal with Underperforming Lawyers: The challenges of a shrinking and intensifying competitive legal marketplace demand that... 20 Frustrating Things Lawyers Do While Delegating: Solo lawyers who want to scale their law practice must delegate. Yes, as a lawyer you... 19 STEPSTO BUILDING A REGIONAL OR NATIONAL LAW PRACTICE: Many lawyers are expanding their practices beyond state boundaries, building a regional... Community News – May 2018: Mark E. Minyard, Managing Partner of Minyard Morris in Newport Beach, has been selected... Punching Above Their Weight: “We’re hired to make a difference. We want to focus on the client and change their... Best Books for Solo Entrepreneurial Lawyers in 2018: Reading a great book is a real joy. Reading is also an effective way for solo lawyers to...
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RSSAuthor Archive for Sally Schmidt

Sally J. Schmidt is President of Schmidt Marketing, Inc. in Edina, Minnesota, offering marketing services to law firms. The company’s consulting clients have included over 400 law firms throughout the United States, Canada, Mexico, Europe, New Zealand and Australia, ranging in size from two to over three thousand attorneys. Reprinted from December issue of Law Practice with author’s permission. sallyschmidt@schmidt-marketing.com. Previously published in AttorneyatWork.com.

Making Clients’ Lives Easier

Making Clients’ Lives Easier

Lawyers have a lot of questions about how to develop new business. Once they start working with a client, however, the question often becomes, “How can I expand the business?” The simple fact is that clients want to work with lawyers who “get” them—lawyers who understand how, as a client, I like things done, who […]

Good Lawyers Talk Money with Their Clients & Billing Is Marketing

Good Lawyers Talk Money with Their Clients & Billing Is Marketing

If you were to believe everything being written about legal services today, you might think lawyer-client relationships have boiled down to one thing: pricing. Yet in my conversations with clients, fees rarely are the first thing mentioned or the most important factor used to evaluate relationships with outside counsel. Now don’t get me wrong. All […]

BUILDING RELATIONSHIPS WITH NON-CLIENTS

BUILDING RELATIONSHIPS WITH NON-CLIENTS

It’s a typical scenario. You meet someone new at an association meeting or networking reception. You have a nice conversation, get a business card and return to your office. Now what? For many lawyers, taking the next step with a prospective client is a formidable challenge. Of course, there are passive activities that can and […]

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