COMBINING HUMAN RELATIONSHIPS WITH TECHNOLOGY’S ADVANCES: Anthony Geraci, founder of Geraci Law Firm, believes the path to success in the coming... Networking: How To Disengage From a Dead-End Conversation: We’ve all found ourselves trapped in a dead-end conversation at a networking event.... Six Ways to Make Clients Happy to Pay Your Bills: No one likes to pay bills. Even when the service or product we are paying for was way... What’s New in Structured Settlements? A Lot!: Structured settlements became a popular alternative to lump sum settlements in the 1970s.... Seize Your Reader’s Attention and Erase Doubt From Your Marketing Copy: Drafting the Headline - During the last century, countless advertising and marketing... Organized Succinct Summaries of Some New California Civil Cases: CALIFORNIA SUPREME COURT - Torts - Rubenstein v. Doe No. 1 (2017) _ Cal.5th _, 2017 WL... Written Schedule of Services and Fees Multiplies Credibility, Increases Client Comfort: How do you present fees in a way that emphasizes the value of your services and takes the... Seven Words to Learn Before You Apply for Your Next Loan: Growing law firms need cash, but cash can get tight. All firms should have access to... Five Steps to Confront Burnout, Addiction And Depression: There’s no denying it: Lawyers have the highest behavioral impairment rate of any... Community News – October 2017: For the fourth consecutive year, Berger Kahn has been included in the Best Lawyers of...
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RSSAuthor Archive for Sally Kane

Sally Kane is a lawyer, writer and legal marketing consultant for PaperStreet, a digital marketing agency for law firms. She has been writing on law practice marketing and management topics since 2004 and has published over 100 articles in various legal media outlets, including Vault.com, Legal Management, Law Practice Today, The Legal Intelligencer and Student Lawyer. Previously she served as editor-in-chief of a national legal magazine and as a legal careers expert for About.com. Follow her on Twitter @sallyannekane. Previously published in Attorney at Work.

5 Ways to Leverage HARO for Media Coverage

5 Ways to Leverage HARO for Media Coverage

Getting quoted in the media is one of the most effective ways for lawyers to raise their profile, gain credibility as a thought leader and attract clients. However, you may not have the time to cultivate relationships with the press or the budget to hire a PR firm. Help A Reporter Out—HARO—is a shortcut to […]

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