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RSSAuthor Archive for Sally Kane

Sally Kane is a lawyer, writer and legal marketing consultant for PaperStreet, a digital marketing agency for law firms. She has been writing on law practice marketing and management topics since 2004 and has published over 100 articles in various legal media outlets, including Vault.com, Legal Management, Law Practice Today, The Legal Intelligencer and Student Lawyer. Previously she served as editor-in-chief of a national legal magazine and as a legal careers expert for About.com. Follow her on Twitter @sallyannekane. Previously published in Attorney at Work.

5 Ways to Leverage HARO for Media Coverage

5 Ways to Leverage HARO for Media Coverage

Getting quoted in the media is one of the most effective ways for lawyers to raise their profile, gain credibility as a thought leader and attract clients. However, you may not have the time to cultivate relationships with the press or the budget to hire a PR firm. Help A Reporter Out—HARO—is a shortcut to […]

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