Personalized Injury Law Firm – Battling to Relieve Clients’ Burdens: Clayton Williford, Partner in Woods Williford, P.C., relates a story that well defines... Network Now for Success Later: Today, the art of conversation has changed with the use of technology and our ability to... 8 Key Law Firm Strategy Takeaways: The Legal Marketing Association's National Conference was held in Atlanta recently; over... Adapting to Survive: Charles Darwin said so profoundly, “It is not the strongest of the species that... Five Ways to Normalize Your Damages: When civil litigation is being discussed by those outside the courtroom and outside the... Lawyers, Protect Client Confidentiality When Using Social Media: I hear this concern often. Lawyers, legal marketing professionals, and others in law... California Case Summaries: Free™ New California Civil Cases: CALIFORNIA SUPREME COURT - Civil Procedure - Sweetwater Union High School Dist. v.... How to Silence Your Inner Critic, Step Outside of Your Comfort Zone, and Achieve Greater Success: “Yes, you can … ” Many professionals want to step outside of their comfort zones... High-Pressure Selling vs. Dignified Marketing Depends on How You Use the Three Cons: Lawyers often ask me to explain how selling-based marketing differs from Education-Based... A Specialized Personal Injury & Mass Tort Trial Firm. Getting Extraordinary Results for Ordinary People: Creating the Right Team to Take on Select Cases that Excite Attorneys, Right Wrongs and...
Executive Presentations-468x60-1

RSSAuthor Archive for Sally Kane

Sally Kane is a lawyer, writer and legal marketing consultant for PaperStreet, a digital marketing agency for law firms. She has been writing on law practice marketing and management topics since 2004 and has published over 100 articles in various legal media outlets, including Vault.com, Legal Management, Law Practice Today, The Legal Intelligencer and Student Lawyer. Previously she served as editor-in-chief of a national legal magazine and as a legal careers expert for About.com. Follow her on Twitter @sallyannekane. Previously published in AttorneyatWork.com.

5 Ways to Leverage HARO for Media Coverage

5 Ways to Leverage HARO for Media Coverage

Getting quoted in the media is one of the most effective ways for lawyers to raise their profile, gain credibility as a thought leader and attract clients. However, you may not have the time to cultivate relationships with the press or the budget to hire a PR firm. Help A Reporter Out—HARO—is a shortcut to […]

  • Polls