Extending the Meaning of Family Business: Married Attorneys Build Extended Family in Real Estate, Trust and Estate Planning, and... Are Your Practice Groups Working? 5 Reasons Why Law Firm Practice Management Structures Don’t Work: I recently got a call from a firm that wanted to talk about changing theirpractice... Law Firm Hospitality: Picture this: A law school graduate walks into the law firm’s lobby. She’s a little... 9 GROWTH STRATEGIES AND TACTICS from Industry Insiders: Prior to 2008, the legal market was experiencing a 4-6% annual growth in demand. Today,... How to Create a Law Firm Content Marketing Strategy that Gets Results: A comprehensive strategy, which incorporates written content, guest-posting, visual... What Clients Love (and Hate) about Email Communication from Lawyers: Clients are increasingly asked to do more with less. Theyhave greater responsibilities,... Millennials in Big Law Resistance is Futile: Not since the Baby Boomers has a generation had such a profound impact on our culture,... Law Firm Profitability and Client Satisfaction: Using a Pricing Pro to Achieve Both: Law firm leaders understandably see lucrative client work as an important key to overall... Community News – February 2019: The OCBA Masters Division is pleased to announce Mark Minyard will serve as the 2019... Triple Threat. Rizio Liberty Lipinsky: Consumer, Victim and Employee Attorneys Unite to Create Modern, Statewide Consumer Law...
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RSSAuthor Archive for John Zissu

John Zissu is the President and Founder of LitigatorEdge Marketing. We specialize in high return on investment strategies. For more information on attorney marketing best practices please visit the LitigatorEdge Web site.

HOW DO LAW FIRMS FIND MORE CAPITAL?

HOW DO LAW FIRMS FIND MORE CAPITAL?

Every law firm understands how important it is not just to market, but to do it well. So, when you look at two law firms that have equally talented staff and equal financial resources, how can one firm dramatically outperform the other? The secret… (Hint: learn from what large corporations have done to put their […]

How Do Law Firms Find More Capital?

How Do Law Firms Find More Capital?

Every law firm understands how important it is not just to market, but to do it well.  So, when you look at two law firms that have equally talented staff and equal financial resources, how can one firm dramatically outperform the other?  The secret… (Hint: learn from what large corporations have done to put their […]

Marketing a Plaintiff's Personal Injury Practice - The Pros and Cons of Law Firm Marketing Tactics

Marketing a Plaintiff’s Personal Injury Practice – The Pros and Cons of Law Firm Marketing Tactics

So, you recently won a major verdict or settlement and are ready to take your plaintiff’s personal injury firm to the next level.  How do you put your limited law firm marketing budget to good use?   Do you pay for a billboard on a local highway, buy television advertising, go on the Internet, target a […]

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