Punching Above Their Weight: “We’re hired to make a difference. We want to focus on the client and change their... Best Books for Solo Entrepreneurial Lawyers in 2018: Reading a great book is a real joy. Reading is also an effective way for solo lawyers to... What Makes Lawyers Happy? It’s Not What You Think!: Happy lawyer—sounds like an oxymoron, right? I can’t think of many of my colleagues... Make This the Year You Take Control Of Your Time!: A lot of lawyers are extremely challenged about operating in crisis mode and ending many... A Strategic Approach To Legal Business Development: Many of us treat legal business development the same way we do bathing suit season—we... 17 WAYS TO ADD VALUE TO YOUR CLIENT RELATIONSHIPS: Legal marketers talk a lot about value. We talk about providing value, being of value,... 4 Client Intake Best Practices For Law Firms: At many law firms, client intake is a disjointed process of back and forth calls and... Community News – April 2018: Mark P. Robinson, Jr., Shareholder and Founder of Robinson Calcagnie, Inc, has been named... There’s always a plan: For People, Businesses and Attorneys withClients Facing Hard-To-Resolve Debt, Gregory... How to Become a Motivational Leader at Your Firm: A leader should not only guide others to ensure great professional success, but also...
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RSSAuthor Archive for Gyi Tsakalakis

Gyi Tsakalakis helps lawyers put their best foot forward online because clients are looking for them there. He is a co-founder of AttorneySync, a digital marketing agency for law firms. You can find more of Gyi’s writing in his “Optimize” column on Attorney at Work, on Lawyerist and on Avvo’s Lawyernomics blog. Previously published in AttorneyatWork.com.

Searching for LAW FIRM WEBSITE SEARCH TRAFFIC

Searching for LAW FIRM WEBSITE SEARCH TRAFFIC

In the quest to drive traffic to their law firm website, many regard search traffic as the Holy Grail. While both direct traffic and referral traffic can be highly valuable to business development efforts, there can be little question that, in terms of volume, search traffic reigns supreme. But not all search traffic will have […]

5 Law Firm Marketing Must-Do's (Only 3 Hours Per Week)

5 Law Firm Marketing Must-Do’s (Only 3 Hours Per Week)

So you want to get started with some internet law firm marketing strategies, but you don’t know where to start and you don’t have a lot of time to spend. Here are 5 must-dos to get started and they will only take about three hours per week to prove themselves valuable. And the best part […]

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