A Hands-On Approach to Attorney Referrals: A Successful Strategy for this Southern California Family Attorney - There’s no better... Speaking from Experience: When it comes to personal injury cases, Sean S. Vahdat speaks eloquently from education,... 19 Secrets That Increase Response to Print Ads: Have you ever purchased a display ad in the newspaper and then not received a single... The Introvert Lawyer’s Guide to Networking: A few years ago, a meme that I found hilarious circulated the internet. It read... Build It or Change? Making Culture Tangible: 30,000 feet. Long-haul travel. I am tired but intrigued about what I am observing. - Not... The Future of Law Firm Business Development Belongs to the Bold: Ultimately, the meek may, indeed, inherit the earth. But history suggests that, in the... The “If-the-Market-Knew-My-Story” Approach to Business Development: There is a basic principle in communication theory—shared experiences form the basis... Community News – September 2018: Carothers DiSante & Freudenberger LLP (CDF), an award-winning employment, labor and... MILITARY TRAINING Brings Peace of Mind to Legal Clients: Court proceedings and legal negotiations are often framed in military terms in which... Is There Gold in Your File Cabinet?: How to really help your clients and make money— where you're not trading your time for...
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RSSAuthor Archive for Guy Loranger

Guy Loranger is the Web Content Editor for Consultwebs. com. His role allows him to interact regularly with clients on developing website pages, press releases, blogs and other Web content that promotes their firm’s practice areas and enhances their search engine rankings. He is also Google Analytics IQ certified. www.consultwebs.com.

What’s on Tap for 2017 In Digital Law Firm Marketing?

What’s on Tap for 2017 In Digital Law Firm Marketing?

It’s the start of a new year—and the time for some reflection. During the coming days and weeks, your law firm should look back on your digital marketing efforts from 2016. What worked? What didn’t work? Of course, you should also look ahead to 2017. You need to ask, “What can we do to stay […]

Avvo’s First Amendment Rights Trump Legal Challenges

Avvo’s First Amendment Rights Trump Legal Challenges

Two putative class-action lawsuits that took aim at the way Avvo uses sponsored listings to earn revenue have fizzled out, with one case ending in a settlement and the other in a dismissal. We first reported on the lawsuits in the June issue of Attorney Journal. We were interested in the cases—one being litigated in […]

AVVO’S BUSINESS MODEL FACES SCRUTINY

AVVO’S BUSINESS MODEL FACES SCRUTINY

Many lawyers have fully embraced use of the online legal directory, Avvo. They may highlight on their website that they have a five-star Avvo client rating or a 10.0 Avvo rating. They may also use marketing services such as Avvo Advertising or Avvo Pro. In the past, we have published articles about how Avvo can be effectively used as part […]

-Quick Tips- For Finding the Right Blog Topics for Your Law Firm

-Quick Tips- For Finding the Right Blog Topics for Your Law Firm

The blog on your law firm’s website can serve many purposes. It can be used to educate potential clients who visit your site about their legal rights and options. It can showcase your legal knowledge and establish you as an authority on topics related to your practice areas. It can also highlight your unique personality. […]

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