Punching Above Their Weight: “We’re hired to make a difference. We want to focus on the client and change their... Best Books for Solo Entrepreneurial Lawyers in 2018: Reading a great book is a real joy. Reading is also an effective way for solo lawyers to... What Makes Lawyers Happy? It’s Not What You Think!: Happy lawyer—sounds like an oxymoron, right? I can’t think of many of my colleagues... Make This the Year You Take Control Of Your Time!: A lot of lawyers are extremely challenged about operating in crisis mode and ending many... A Strategic Approach To Legal Business Development: Many of us treat legal business development the same way we do bathing suit season—we... 17 WAYS TO ADD VALUE TO YOUR CLIENT RELATIONSHIPS: Legal marketers talk a lot about value. We talk about providing value, being of value,... 4 Client Intake Best Practices For Law Firms: At many law firms, client intake is a disjointed process of back and forth calls and... Community News – April 2018: Mark P. Robinson, Jr., Shareholder and Founder of Robinson Calcagnie, Inc, has been named... There’s always a plan: For People, Businesses and Attorneys withClients Facing Hard-To-Resolve Debt, Gregory... How to Become a Motivational Leader at Your Firm: A leader should not only guide others to ensure great professional success, but also...
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RSSAuthor Archive for Guy Loranger

Guy Loranger is the Web Content Editor for Consultwebs. com. His role allows him to interact regularly with clients on developing website pages, press releases, blogs and other Web content that promotes their firm’s practice areas and enhances their search engine rankings. He is also Google Analytics IQ certified. www.consultwebs.com.

What’s on Tap for 2017 In Digital Law Firm Marketing?

What’s on Tap for 2017 In Digital Law Firm Marketing?

It’s the start of a new year—and the time for some reflection. During the coming days and weeks, your law firm should look back on your digital marketing efforts from 2016. What worked? What didn’t work? Of course, you should also look ahead to 2017. You need to ask, “What can we do to stay […]

Avvo’s First Amendment Rights Trump Legal Challenges

Avvo’s First Amendment Rights Trump Legal Challenges

Two putative class-action lawsuits that took aim at the way Avvo uses sponsored listings to earn revenue have fizzled out, with one case ending in a settlement and the other in a dismissal. We first reported on the lawsuits in the June issue of Attorney Journal. We were interested in the cases—one being litigated in […]

AVVO’S BUSINESS MODEL FACES SCRUTINY

AVVO’S BUSINESS MODEL FACES SCRUTINY

Many lawyers have fully embraced use of the online legal directory, Avvo. They may highlight on their website that they have a five-star Avvo client rating or a 10.0 Avvo rating. They may also use marketing services such as Avvo Advertising or Avvo Pro. In the past, we have published articles about how Avvo can be effectively used as part […]

-Quick Tips- For Finding the Right Blog Topics for Your Law Firm

-Quick Tips- For Finding the Right Blog Topics for Your Law Firm

The blog on your law firm’s website can serve many purposes. It can be used to educate potential clients who visit your site about their legal rights and options. It can showcase your legal knowledge and establish you as an authority on topics related to your practice areas. It can also highlight your unique personality. […]

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