To Educate, Motivate AND PROTECT: "We got into estate planning before it was the hot area of legal practice because we have... CONNECTING People: “A career change, whether lateral or vertical, is a significant moment in someone’s... Critical Success Factors. The Key to Exposing Demand.: Let’s get the new year started off on the right foot by simplifying what many lawyers... Don’t Rob Your Prospects of Their Scarcest Resource. And What Not to Say When Marketing.: Ever notice how many people want to steal your scarcest resource? They crave a piece of... California Case Summaries Civil™ Organized Succinct Summaries of New Civil Cases: CALIFORNIA SUPREME COURT - Torts - T.H. v. Novartis Pharmaceuticals Corporation (2017) _... What Are the Most Important Functions of a Good Law Firm Website?: While there are many components to a good law firm website, today we're going to cover a... Community News – February 2018: Umberg Zipser LLP is pleased to announce that Jeff Reeves has joined the firm as its... “Getting to Know You”: The song title is famous and by taking the same approach the Tax Law Office of Luis E... Why Are Law Firms Falling Behind?: This news ought to be deeply disturbing to managing partners and lawyers everywhere,... Being a True Giver When Networking: Over the past 10–15 years there has been a dramatic increase in the number of people...
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RSSAuthor Archive for Ali Asadii

Ali Asadii, MBA, MA(IT) is a talented author and experienced business consultant. As owner of Asadi Business Consulting, he enjoys becoming directly involved in helping businesses become more effective in today’s challenging business climate. For more information contact Ali at ali@aprofitmaker.com or via the web at aprofitmaker.com.

Marketing & Advertising Tips for Law Firms

Marketing & Advertising Tips for Law Firms

As recently as 10-15 years ago, law firms rarely looked at advertising and marketing seriously. Clients usually came through referrals and personal networking. Times have changed. With enormous competition in the market, law firms are finding it necessary to invest in advertising and marketing to promote awareness about their services. While the basic principles of advertising and marketing management remain the […]

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