“Getting to Know You”: The song title is famous and by taking the same approach the Tax Law Office of Luis E... Why Are Law Firms Falling Behind?: This news ought to be deeply disturbing to managing partners and lawyers everywhere,... Being a True Giver When Networking: Over the past 10–15 years there has been a dramatic increase in the number of people... Workplace Harassment: In Life as in Art!: A while back, Ellen DeGeneres did a game with guests on her show. She compared harassment... Ten Proven Strategies to Effectively Implement the Two-tier Partner Structure: Partners in a great many law firms have recognized the value of creating a two-tier... From Papyrus to E-mail: The History of Newsletter Marketing: From e-mail marketing to social media marketing, it seems that every year or two there is... Overcoming the Isolation Of Being a Solo Practitioner: Do you ever feel a little isolated as - a solo practitioner? Like you're - hanging out,... Ethical Issues in Using Social Media: Why should lawyers care about social media, and whether they are using it ethically?... COMBINING PASSIONATE DEDICATION with SPECIALIZED KNOWLEDGE IN FAMILY LAW: Attorneys at Burch, Coulston & Shepard, LLP focus on family law cases in Orange... 14 Marketing Misconceptions That Cost Lawyers A Fortune: 1. You must have a huge, expensive website and blog to attract desirable cases and...
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RSSArchive for October, 2015

MAKING VIDEO WORK FOR YOUR FIRM

MAKING VIDEO WORK FOR YOUR FIRM

How much do you stand to lose if you fail to communicate your message properly? Attorneys are constantly sending different messages to different audiences. It may be sending a message to a potential client that your firm is the right fit for them. At mediation, it’s important to explain to the carrier the true case valuation. Attorneys […]

McIntyre’s Civil Alert. Organized Succinct Summaries

McIntyre’s Civil Alert. Organized Succinct Summaries

CALIFORNIA SUPREME COURT CIVIL PROCEDURE (ANTI-SLAPP) Barker v. Fox and Associates (2015) _ Cal.App.4th _ , 2015 WL 5285669: The Court of Appeal reversed the trial court’s order denying an anti-SLAPP motion by defendants. The trial court properly found that defendants had satisfied their burden under step one of the anti-SLAPP analysis, but erred in finding […]

Dos and Don'ts of REPRESENTING YOUR BRAND

Dos and Don’ts of REPRESENTING YOUR BRAND

You’ve heard it before, and you’ll hear it again, about the importance of ‘rich, quality content.’ The holy grail in the online world is content that is worth reading and worth sharing. For a long time that meant a great article, or landing page, filled with information and phrases that give the customer the answers […]

-Quick Tips- For Finding the Right Blog Topics for Your Law Firm

-Quick Tips- For Finding the Right Blog Topics for Your Law Firm

The blog on your law firm’s website can serve many purposes. It can be used to educate potential clients who visit your site about their legal rights and options. It can showcase your legal knowledge and establish you as an authority on topics related to your practice areas. It can also highlight your unique personality. […]

Stop Treating Your Website Leads Like They’re Referrals

Stop Treating Your Website Leads Like They’re Referrals

Ring … ring … ring … ring … ring …Goodbye. Chalk up another lost client to your front desk. How seriously have you invested time and money into your intake department? Before you answer that, let’s step back a minute and consider the story of the young fisherboy. This angler grew up on the river […]

Community News – October 2015

Community News – October 2015

Gregory F. Brucia has joined Friedman Stroffe & Gerard, P.C. (“FSG”) as a shareholder. FSG is a leading transactional and litigation law firm based in Irvine. Brucia’s major practice areas are Corporate & Business and Real Estate & Construction. He spent the first several years of his career working in the capital markets practice groups […]

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