EXCEPTION TO THE RULE: “Chris, Harrison and I are filling something of a generational gap between the Orange... Leaders as Coaches: Coaching plays a crucial role in keeping people engaged and committed. It brings out the... Asking Leading Questions in Job Interviews: Hiring law firm employees is a vital task. The employees you hire (or candidates you pass... Increasing Diversity in Law 3 Ways to Move Beyond Lip Service: Law firms and legal departments can be doing more to measurably increase diversity. - A... Check for Weak Links in Your Marketing Program: 9 Weak Links That Can Break Your Marketing Program - 1Delivering a sales message.... Seller Myths vs. Market Truths: Many refer to the 2008 economic meltdown as the “Great Reset.” For law firm business... Structuring Attorney Fees: Your client just received a large jury award or settlement. Your client is satisfied with... Lawyers, Can You Build Relationships with Data?: Over the last few years, data has become more and more popular a subject, as we try to... 12 Easy Ways to Be More Successful with Your Content Marketing Efforts: Content marketing takes time and effort, but staying top of mind with your target... Advocating with Compassion. A SHARED VISION OF CLIENT SERVICE.: “The best lawyers who get the best results are the ones who really get to know their...
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RSSArchive for April, 2013

The Top 10 California Legal Ethics Rulings of 2012

The Top 10 California Legal Ethics Rulings of 2012

Volume 9 of Ethics  Quarterly abstracted 49 rulings  from California state and federal courts. The issues addressed in the ten most significant ethics-related rulings  abstracted in this volume (one of the cases is actually from the very end of 2011, too late to be included on last year’s list) range from the discoverability of attorney-directed […]

The Myth of the "Natural Rainmaker"

The Myth of the “Natural Rainmaker”

“She’s a natural. You either have it or you don’t.” In 20 years of coaching attorneys, I frequently heard remarks like this, where “natural” referred to rainmaking ability. For many lawyers, it was accepted as an article of faith, not requiring substantiation. Lawyers were either “natural rainmakers” or not. This belief is tantamount to suggesting that […]

BUILDING RELATIONSHIPS WITH NON-CLIENTS

BUILDING RELATIONSHIPS WITH NON-CLIENTS

It’s a typical scenario. You meet someone new at an association meeting or networking reception. You have a nice conversation, get a business card and return to your office. Now what? For many lawyers, taking the next step with a prospective client is a formidable challenge. Of course, there are passive activities that can and […]

10 LinkedIn Techniques To Increase Visibility and Add New Clients

10 LinkedIn Techniques To Increase Visibility and Add New Clients

1. Look for the 2nd Generation Connection. Example: Let’s say you want to reach Raymond Ramsey, Counsel, Bechtel Corp. – Enter Raymond Ramsey Bechtel in the LinkedIn people search box. – Notice if a “generation” number is placed next to his name. – If it’s “2nd” then that means you have a common “connection.” – […]

WARNING: e-Discovery Missteps Can Open Up the Door to Identity Theft

WARNING: e-Discovery Missteps Can Open Up the Door to Identity Theft

Corporate legal departments and law firms that host and review data

The Clock Is Ticking: Is Your Firm Ready for The Coming Changes To Health Care?

The Clock Is Ticking: Is Your Firm Ready for The Coming Changes To Health Care?

I know we’re just barely getting to the end of tax season, but that means that we’re also well into the second quarter of 2013. Consequently, that means that we are less than 9 months from ringing in the Affordable Care Act (ACA) along with the New Year. So while I hate to be the […]

Return on Your Law Firm Marketing Investment

Return on Your Law Firm Marketing Investment

How do you evaluate law firm marketing investments? How do you decide if you should sponsor an event, place an ad in a trade magazine or join a referral service? The best way to make this decision is to look at the potential Return on Investment from each initiative. There are three things to take […]

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