EXCEPTION TO THE RULE: “Chris, Harrison and I are filling something of a generational gap between the Orange... Leaders as Coaches: Coaching plays a crucial role in keeping people engaged and committed. It brings out the... Asking Leading Questions in Job Interviews: Hiring law firm employees is a vital task. The employees you hire (or candidates you pass... Increasing Diversity in Law 3 Ways to Move Beyond Lip Service: Law firms and legal departments can be doing more to measurably increase diversity. - A... Check for Weak Links in Your Marketing Program: 9 Weak Links That Can Break Your Marketing Program - 1Delivering a sales message.... Seller Myths vs. Market Truths: Many refer to the 2008 economic meltdown as the “Great Reset.” For law firm business... Structuring Attorney Fees: Your client just received a large jury award or settlement. Your client is satisfied with... Lawyers, Can You Build Relationships with Data?: Over the last few years, data has become more and more popular a subject, as we try to... 12 Easy Ways to Be More Successful with Your Content Marketing Efforts: Content marketing takes time and effort, but staying top of mind with your target... Advocating with Compassion. A SHARED VISION OF CLIENT SERVICE.: “The best lawyers who get the best results are the ones who really get to know their...
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RSSArchive for January, 2013

Presentation is Key

Presentation is Key

After all of the painstaking discovery work that goes into a case, what a win or loss really comes down to is presentation during trial. A successful presentation will prove its point through a combination of words and visuals in a manner that builds confidence and trust with the audience.  Attorneys are often very well-versed […]

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Procrastinate—Who, Me?

Mark Twain famously said, “Never put off until tomorrow what you can do the day after tomorrow.” Mark was pro procrastination. But everybody I know is anti-procrastination. We beat ourselves up and judge others for not doing the things TODAY that “should” be done TODAY. It could even be said that, if you procrastinate, you’re […]

I Need Clients Now!

I Need Clients Now!

Everyone knows that business development should be part of every day’s to-do list. Still, it’s the rare lawyer who hasn’t at least once experienced the sudden sinking feeling that comes when you’ve just finished your last client work and don’t know where the next is coming from. When it happens to you, don’t panic. While […]

6 WORDS THAT WILL MAKE YOU A MARKETING SUPERSTAR

6 WORDS THAT WILL MAKE YOU A MARKETING SUPERSTAR

You’d probably hear several words repeated, such as “sales,” “selling” and “promoting.” But it’s likely many would miss mentioning a critical piece in the marketing process—something you need before anyone considers spending a single cent with you. Trust. That’s why I came up with the following definition: Marketing is the process of establishing trust in […]

Write Your Way to New Business by Writing for Magazines

Write Your Way to New Business by Writing for Magazines

One of the best ways for attorneys to get their name out and to position themselves as experts in their field is to get published. We live in a multitasking society. Doctors and lawyers are writers, fitness experts create vitamin supplements, and dog trainers get their own TV shows. One of the great things about […]

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